The benefits of collector intent, engagement quality, and relationship building.
Aspect
Search-First Platforms
Printed Editions (Discovery)
Collector Intent
Looking for specific artists they know
Exploring and discovering new artists
Platform Design
Search bar + sorting algorithms
Curated mailshots + rotational features
Visibility Logic
Popularity and sales volume = more visibility
Rotational promotion = everyone gets discovered
Artist Advantage
Established names dominate
Emerging artists get equal opportunity
Audience Specificity
Specificity All art buyers (mixed interest levels)
Print collectors specifically
Engagement Type
Quick transactions and price comparisons
Meaningful exploration and learning
Commission
3-5% per sale
0% – keep everything
Gallery Differentiation
Hard to stand out among thousands
Your curatorial voice and story matters
Contract
12 month lock-ins
No lock-in, cancel anytime
Buyer Relationship
Platform keeps collector contact
You get full contact details
Success Metric
Traffic volume and clicks
Discovery moments and relationships
Promotion
Pay extra or get buried
Rotational promotion included
Ready to Be Discovered?
Join galleries who believe discovery builds lasting relationships.
Email us.
