Where Print Buyers & Collectors Discover Fine Prints
Printed Editions is where serious collectors explore printmaking – not search for artists they already know.
1. Built for Discovery, Not Search
Your artists get found by collectors exploring, not just searching.
Why this matters:
On search platforms, collectors type in names they know. Your emerging artists never get seen. On Printed Editions, collectors explore with curiosity – and your artists get discovered organically.
Discovery-first architecture: Collectors browse curated collections, not search bars. Your emerging artists appear alongside established names.
Equal prominence regardless of size: Small galleries get the same visibility as large ones. Discovery isn’t algorithmic—it’s intentional.
Thematic curation: Your work appears in context: “Japanese Woodblock,” “Contemporary Lithography,” “Botanical Prints”—helping collectors discover by interest, not by artist name.
Rotational features: Every gallery gets discovered. We rotate featured galleries so collectors encounter fresh perspectives regularly.
Process and technique showcases: Collectors discover your artists through their methods and stories, not just finished works.
2. Active Discovery Promotion
We create discovery moments for your gallery.
The difference:
Most platforms drive traffic to listings. We create discovery moments that help collectors understand, appreciate, and fall in love with your artists.
Monthly featured gallery invites (2x per month): Your gallery becomes the focus for thousands of print enthusiasts exploring our curated mailshots.
Daily curated mailshots to 14,000+ collectors: Your works appear in thematic collections that tell stories and create context for discovery.
Editorial storytelling: We share your artists’ processes, techniques, and inspirations through blog content and social media.
Instagram engagement: We follow and engage with your posts to boost your algorithmic reach and discoverability.
Event and fair promotion: We promote your gallery’s shows, exhibitions, and fair appearances to our community.
Print Collecting 101 content: Educational resources bring new collectors into printmaking—expanding the audience who can discover you.
3. Quality Discovery Over Traffic Vanity Metrics
Serious print collectors, not casual browsers.
Quality vs. Quantity:
Would you rather have 10,000 visitors where 50 care about prints, or 1,000 visitors who all love printmaking? Discovery is about the right audience, not the biggest audience.
Niche focus means qualified visitors: Every collector on our platform came specifically for printmaking. They understand editions, techniques, and value.
Exploration mindset: Collectors are discovering and learning, not price-shopping. They read about process, ask about technique, and engage meaningfully.
Higher conversion quality: Fewer enquiries, but from informed buyers who appreciate the medium and want relationships with galleries.
Repeat discovery: Collectors return regularly to explore new works. They follow galleries they discover and watch for new releases.
Community of enthusiasts: Our audience participates in print fairs, reads about techniques, and collects intentionally—not impulsively.
4. Economics That Enable Discovery
Zero commission means sustainable relationships.
Why commission-free matters for discovery:
Commission-based platforms need high-volume transactions, so they optimize for search and established sellers. Our zero-commission model lets us focus on discovery, education, and long-term community building.
Zero commission on sales: Keep 100% of every sale. No pressure to compete on volume or discount to cover platform fees.
Fixed membership rates forever: Predictable costs. No surprises, no annual increases.
No lock-in contracts: Stay because discovery works, not because you’re trapped. Cancel anytime.
Full enquirer contact details: Build direct relationships with collectors. Own the connection from first discovery onwards.
No upselling or hidden fees: One simple membership. No pressure to buy advertising or premium features.
5. Print Discovery Ecosystem
More than a platform – a community.
Official media partner of 6 major print fairs: Physical and digital discovery working together. We connect online exploration with in-person discovery.
IFPDA partnership: Credibility, standards, and access to serious institutional collectors who trust our curation.
We attend fairs in person: Not just digital—we’re part of the print community, creating connections and facilitating discoveries.
You’re a partner, not a transaction: We succeed when the print community thrives. We’re building an ecosystem, not extracting commissions.
Community over competition: Rising tide lifts all boats. We want collectors to discover multiple galleries and deepen their engagement with printmaking.
Ready to be discovered?
Join galleries who believe discovery builds lasting relationships.
Email us.